Digi Rythu Bazaar is a forward-looking digital initiative designed to modernize traditional Rythu Bazaars and strengthen the connection between farmers and consumers. Built in collaboration with local Rythu Bazaar committees and powered by Machint Solutions Ltd., the platform transforms the agricultural marketplace into a seamless, transparent, and efficient digital ecosystem.

At its core, Digi Rythu Bazaar empowers farmers by giving them direct access to consumers without middlemen, ensuring they receive fair pricing, reduced wastage, and improved market reach. Farmers can list their fresh produce digitally, track demand patterns, and participate in an organized supply chain that respects their work and maximizes their earnings.

For consumers, Digi Rythu Bazaar brings the authentic Rythu Bazaar experience to their fingertips—offering fresh, locally sourced fruits and vegetables at fair prices, delivered straight from trusted farmers. With transparent pricing, quality checks, and fast delivery, the platform ensures healthier choices and a reliable shopping experience.

By combining the strengths of government-supported Rythu Bazaars with cutting-edge technology, Digi Rythu Bazaar aims to create a sustainable, inclusive, and farmer-centric digital marketplace that benefits every stakeholder in the agri-supply chain. It is more than an e-commerce solution—it is a mission to uplift farmers, support local agriculture, and bring fresh, affordable produce to every household.

• Wide range of products directly from Rythu Bazaar, fresh and organic fruits and vegetables procured directly from farmers!
• Enjoy low prices and great offers: Patronise low prices with great offers, including discounts, bundle pack offerings, monthly packs, and promotions.
• Fast and Secure Checkout: Pay by net-banking, credit and debit cards, and e-wallets.
• Assured quality: We source most of our fruits, vegetables and personal label staples (bb Royal, bb Popular) directly from farmers.
• On-time, every time: We take pride in timely delivery, and if you get any of the products after the stipulated time, you are entitled to a 10% refund.
• Easy search options: Easily shop from your past purchases with the assistance of your previous orders, or use our various search options: use filters on categories or brands.